Lautman Maska Neill & Company

List and Data Selection

The best-written letter will fail if it is sent to the wrong audience. We will help select the best list broker to find new donors for your organization—one who knows your particular market intimately. We will review all list plans and make recommendations based on experience. For mailings to your existing donors or members, we will work with you to select the best possible donor segments to mail a particular appeal. We will write detailed data instructions and work with a merge/purge vendor to make sure the mailing list is sent to the most current addresses.

Knowledge of Postal Policies
The United States Postal Service is a dynamic institution. Our production professionals stay abreast of the changes in USPS policy that can affect your postage costs so you won't have to.

Management of All Stages of Print and Lettershop Production
You have the ultimate control of production for we give you the opportunity to review and approve all print components and we will supervise the process so that you never need to work directly with multiple vendors. In this way, you can take advantage of our production experience, and save yourself the time involved with monitoring the production process.

Invoice Review
Because we bid out and supervise all stages of your production, we know what appropriate charges to expect on the final invoices. Thus, we review each vendor’s invoice before forwarding it to you for direct payment. We will never mark-up invoices so you will be able to track your exact expenses.

Archive of Creative Files
Our production staff will maintain copies of all of your creative files for instant retrieval for reprints and for fast, accurate, and inexpensive copy and artwork updates. The time- and cost-savings associated with this are a value-added service we are proud to offer our clients.