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DTSTART;VALUE=DATE:20250101
DTEND;VALUE=DATE:20260101
DTSTAMP:20260415T040921
CREATED:20240108T183723Z
LAST-MODIFIED:20250115T160529Z
UID:10000078-1735689600-1767225599@www.lautmandc.com
SUMMARY:The Nonprofit Alliance: Essential Leadership Lab
DESCRIPTION:JOIN US \n\n\n\nThe TNPA Leadership Steering Committee is thrilled to launch Essential Leadership Lab as the program marks its fifth year. This initiative\, a crucial resource for nonprofit leaders\, offers virtual cohorts\, skill development\, and a robust support network. Over the course of a year\, the program includes twelve monthly virtual sessions addressing critical nonprofit sector issues. Participants have the flexibility to choose and engage in nine out of the twelve sessions aligned with their interests. \n\nJanuary 2025 | Essential Leadership Lab Reunion\nAll past\, current\, and registered-for-the-future Lab participants are INVITED and WELCOME! The Lab Reunion will be a time to learn\, network\, and celebrate the leaders of our sector. \nFebruary 2025 | Leading in a Polarized World\nOur world feels more polarized every day. As leaders\, we need to be able to navigate this reality to ensure that our teams work together respectfully\, regardless of personal opinions. We are responsible for maintaining the integrity of our missions\, for ourselves and for our many constituencies. When do we open discussions\, when do we set them aside\, and how do we guide ourselves\, our teams\, and our organizations through these polarized times? \nMarch 2025 | Women in Leadership (Not Just for Women!)\nStudies show that women often do not feel supported in the workplace. Although nonprofit staffing is more than 75% female\, fewer than half of the C-level leadership positions are held by women in nonprofits. Together\, we will explore how that lack of support manifests in our teams and organizations\, what better support and development could look like\, and what we can do it about – both as women and as allies. \nApril 2025 | HOT TOPIC\nWhat is the most perplexing\, vexing\, or critical topic you must grapple with right now? Lab participants have input and one HOT TOPIC will be selected for the focus for April. \nMay 2025 | Creating Culture in a Remote World: What have we learned?\nWe will be 5 years away from the start of the pandemic and hybrid and remote work have become the norm. This session will be a chance to step back\, assess best practices\, and consider how our colleagues have tackled some of the challenges. \nJune 2025 | Ethical Storytelling\nTelling the story of missions has evolved radically over the past few years\, impacted by the pandemic\, the rising awareness of ongoing inequities in our society\, and the role that storytelling can play in furthering our organizations’ missions and creating a more responsible world. Join us to learn the most up-to-date state of ethical storytelling\, including the ethical use of AI in generating those stories. \nJuly 2025 | Motivating a Workforce\nWe have got our eyes on the prize\, stretching to meet our goals. We expect a lot from our staff\, and we cannot do it without each of them. How can you motivate a diverse team of individuals to keep them productive\, efficient\, and committed to the work? This session will explore current shifts in workforce motivation theory\, with real-world discussion of what other organizations and agencies find effective. \nAugust 2025 | HOT TOPIC\nWhat is the most perplexing\, vexing\, or critical topic you must grapple with right now? Lab participants have input\, and one HOT TOPIC will be selected as the focus for August. \nSeptember 2025 | Navigating Change\nDo you feel like the rate of new approaches to our work has accelerated? Are you facing a shift in your personal work or in the structure of your team or organization? Change is inevitable\, but how you manage that change will determine your (and your team’s or organization’s) future success. Learn cutting-edge concepts of change management and how to guide teams through change. Work with your Lab cohort to determine how these ideas apply to your current work. \nOctober 2025 | Leadership Pipeline and the Next Generation of Leaders\nAs leaders\, it is our job to regularly step back from the day-to-day and envision our work—and our teams—in the future. Are you identifying your next generation of leaders? What can we do now to ensure there are top-notch people ready to lead our organizations five\, ten\, or even twenty years from now? \nNovember 2025 | Breaking Down Silos\nWe all know how successful a campaign can be with buy-in from more than one department. Our own team’s work can be stronger with support from other teams. In this session\, we will explore success stories of work “across silos\,” the factors that made it possible\, and the results. We will identify places in our own work that would benefit from the input or support of someone outside our department and steps to overcome the perceived barriers. \nDecember 2025 | Providing Challenging Feedback\nIt’s only human to avoid giving difficult feedback. Yet\, it is crucial to deliver that feedback to help your staff grow\, deliver\, and be the best contributors they can be. In this session\, we will consider recent research on best practices in giving feedback\, and each develop our own style for giving feedback that feels authentic – and do-able. \n\n\n 
URL:https://www.lautmandc.com/event/1875/
LOCATION:Virtual
ATTACH;FMTTYPE=image/png:https://www.lautmandc.com/wp-content/uploads/2023/12/2020-Essential-Leadership-Lab-Final-less-white.png
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20250730
DTEND;VALUE=DATE:20250802
DTSTAMP:20260415T040921
CREATED:20250502T152222Z
LAST-MODIFIED:20250725T191926Z
UID:10000093-1753833600-1754092799@www.lautmandc.com
SUMMARY:2025 Bridge Conference
DESCRIPTION:JOIN US \nWednesday\, July 30\, 2025\n10:00 AM – 4:00 PM \nCopywriting Clinic for Direct Response Fundraisers\nGreat fundraising copy is both an art and a science. In this pre-conference workshop\, you’ll learn to craft\, edit\, and direct winning copy. We’ll cover successful on and offline copy elements\, effective review and editing\, and ethical guidelines. Small groups will practice real-time editing. We’ll also focus on specialized copy for renewals\, planned giving\, monthly giving\, and capital campaigns. The second part of the day will focus on collaborating with fundraising partners\, including working with copywriters and improving nonprofit-agency relationships. Gain skills to immediately boost your direct-response fundraising effectiveness. \n\nLearning Objectives \n\nUnderstand what makes strong fundraising copy for both on and offline direct response efforts and how to review and edit copy successfully.\nDiscern how to craft messages for different types of fundraising appeals including renewals\, planned giving\, capital campaigns\, and monthly giving.\nDiscover how to work effectively with copywriters\, agencies\, and organizations to craft winning fundraising copy together.\n\n\nSpeakers \n\n\n\nAmy Sukol\, CFRE\nPrincipal\nLautman Maska Neill & Co. \n\nRayna Clarke\nSenior Account Manager\nLautman Maska Neill & Co. \nVicki Viera\nVice President\nLautman Maska Neill & Co. \n\n\n\n\n\n\n\n\n\n\n\n\n\n\n  \nThursday\, July 31\, 2025\n11:35 AM – 12:35 PM \nReady When It Counts: Optimizing your Program to Maximize Big Moments\nIs your direct response program ready to seize the moment when a fundraising opportunity strikes? In this session\, you’ll hear from the American Civil Liberties Union (ACLU) on how they proactively optimized their direct response acquisition program to improve efficiency\, cost to acquire\, and overall file performance before a big moment hit. By having a nimble and thoughtful program in place\, they were able to capture the full potential of a surge moment. You’ll learn proven techniques to evaluate and strengthen your own acquisition program\, strategically reduce costs without hurting performance\, and re-focus resources to drive rapid decision-making. Our goal is to provide attendees with tactics for looking at their program with fresh eyes to improve performance at any time\, so they can be ready to maximize their next big fundraising opportunity. \n\nLearning Objectives \n\nIdentify key areas to evaluate and optimize to reduce costs while maintaining or improving performance\nApply proven tactics to refine creative\, audience\, and process with fresh eyes to maximize their ROI\nDevelop a proactive strategy to prepare their program for big fundraising moments\n\n\nSpeakers \n\n\n\nAngela Nothdurft\nAccount Director\nLautman Maska Neill & Co. \n\nMadeleine Durante\nAssociate Director\, Donor Acquisition & Reinstatement\nAmerican Civil Liberties Union (ACLU) \n\n\n\n\n\n\n\n\n\n  \n\n\n\n\n\n\n\n\n\n\n  \nThursday\, July 31\, 2025\n2:30 – 3:30 PM \nEmail Deliverability: How to Avoid Landing in the Junk Folder and Rebuild If You Do!\nGet a front-row seat to Reading Is Fundamental’s experience in Gmail’s junk folder. Take a look at what data was used to discover the deliverability problem\, the negative impact on revenue\, and marketing efforts. Watch as RIF unites to implement an inter-departmental AND inter-agency reputation rebuilding strategy to rebuild trust with email service providers across the board\, re-activate their email file with engaging email content\, and find the inbox again\, stronger than before! \n\nLearning Objectives \n\nLearn how to get key stakeholders at your organization to take deliverability & digital reputation seriously.\nDevelop and implement a complicated\, segmented email strategy designed to increase digital reputation and keep you out of the junk folder.\nGet ideas for evergreen email engagement content that will increase opens and clicks to help build (or re-build) your org’s email reputation.\n\n\nSpeakers \n\n\n\nLindsey Twombly\nDigital Production Director\nLautman Maska Neill & Co. \n\nLaura Rahman\nVice President\, Individual Giving\nReading Is Fundamental (RIF) \n\n\n\n\n\n\n\n  \n\n\n\n\n\n\n\n\n\n\n\n\n\n  \nThursday\, July 31\, 2025\n2:30 – 3:30 PM \n\nFriday\, August 1\, 2025\n9:10 – 10:10 AM \n\nTroubleshooting a Crisis in Direct Mail Production\nIt’s 8:45 AM. You’ve just settled in with your coffee and a full to-do list when the call comes in: Something has gone sideways in your direct mail production schedule\, and your attention is urgently needed. Sound familiar? \nCrises in direct mail production are never fun\, but how you troubleshoot can make or break the success of your campaign. Whether you’re a client or a production partner\, navigating these unexpected twists requires quick thinking\, clear communication\, and a solid toolkit of real-world experience. \nIn this interactive session\, industry pros Christiana Trenum and Cindy Barham will walk you through three real-life crisis scenarios drawn from years in the trenches. They’ll share lessons learned\, practical vocabulary to use with printers and mailshops\, and insider tips to help you identify the right solutions fast. You’ll also participate in a hands-on troubleshooting activity to apply what you’ve learned and crowdsource ideas from fellow attendees. \nWalk away with new skills\, a stronger troubleshooting mindset\, and the confidence to keep your campaigns on track no matter what curveballs come your way. \n\nLearning Objectives \n\nStrengthen communication techniques to facilitate fast\, effective issue resolution\nAnalyze real-world direct mail crisis scenarios\, and apply key takeaways to your own work\nLearn essential terminology for navigating production\, printing\, and postal challenges in both standard and complex mail formats\n\n\nSpeakers \n\n\n\nMike DeFlavia\nVice President\nLautman Maska Neill & Company \n\nChristiana Trenum\nDirector\, Business Development\nPlanet Direct \nCindy Barham\nVice President\, Client Services\nRWT Production \n\n\n\n\n  \n\n\n\n\nThursday\, July 31\, 2025\n4:10 – 5:10 PM \n30 Wow! Ideas\nFeeling like you’ve seen it all when it comes to fundraising? Think there are no new ideas left? Think again! In this fast-paced\, high-energy session\, three industry veterans from independent fundraising agencies are back with a fresh edition on a fan-favorite format. With decades of experience between them\, they’ve reviewed countless fundraising emails\, direct mail campaigns\, online ads\, text messages\, phone scripts\, and street canvassing efforts. \nThis time\, they’ll unveil 30 new and impressive campaigns from the past few years that will inspire and energize your next fundraising efforts. These three “friendly competitors” and lifelong friends are a reminder of the incredible community that makes fundraising so rewarding. Don’t miss this dynamic\, uplifting session! \n\nLearning Objectives \n\nHow to apply fresh\, innovative ideas to revitalize their fundraising strategies across multiple channels.\nKey insights from experienced professionals on what makes recent fundraising campaigns successful.\nHow collaboration and creativity within the fundraising community can inspire new approaches to donor engagement.\n\n\nSpeakers \n\n\n\nTiffany Neill\, CFRE (she/her/hers)\nPartner and Owner\nLautman Maska Neill & Co. \n\nAllison Porter\nPresident\nAvalon Consulting \n\nMwosi Swenson (she/her/hers)\nPresident & CEO\nMal Warwick Donordigital \n  \n\n\n\n\n\n\n\n\n\n\n\nThursday\, July 31\, 2025\n4:10 – 5:10 PM \nGrow Your Gains: Keys to Retaining a Typical One-and-Done Donor\n\n\n\n\n\nHow do you keep recently-converted prospects who came to your nonprofit through sweepstakes\, contests\, premium offers or emergencies engaged and coming back for more? \nJoin us as we take you through a behind the scenes tour with insight into our strategy\, what the data shows\, and how we continue to grow campaigns like these. \nIn this session\, you will hear first-hand how we turned a sweepstakes offer into 20\,000 new donors\, the communication plan we built to keep these names engaged\, and most importantly turned them into repeat donors. \nYou will also learn how HRC uses premiums to acquire monthly donors at a low amount and how through regular upgrades ask through Email and SMS continue to increase the long-term value of these donors. \n\n\n\n\n\n\nLearning Objectives \n\nBy attending this session\, participants will learn what drives the types of donors that respond to special campaigns (sweepstakes\, contests\, premiums\, emergencies\, etc.) and how to get them to give again.\nBy attending this session\, participants will learn how to build a communication plan that keeps these donors engaged.\nBy attending this session\, participants will learn other tips and tricks to engage any kind of 1 and done donor.\n\n\nSpeakers \n\n\n\nSean Wagman\nDigital Account Manager\nLautman Maska Neill & Co. \n\nLori Held\nSenior Director\, Annual Fund\nNational Park Foundation \n\n\n\n  \n\n\n\n\n\n\n 
URL:https://www.lautmandc.com/event/2025-bridge-conference/
CATEGORIES:Industry Events
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DTSTART;TZID=America/New_York:20251003T113000
DTEND;TZID=America/New_York:20251003T133000
DTSTAMP:20260415T040921
CREATED:20240729T180016Z
LAST-MODIFIED:20250911T182713Z
UID:10000088-1759491000-1759498200@www.lautmandc.com
SUMMARY:2025 MAXI Awards Luncheon
DESCRIPTION:JOIN US\n\nOctober 3\, 2025 \nThe 2025 MAXI Awards are back\, bringing an afternoon of inspiration and celebration. Hosted by DMAW\, this premier annual event honors the best in direct marketing. New this year\, attendees will experience live voting during the luncheon for three exciting new Creative Awards. \nThe event will highlight the vision\, talent\, and results behind the industry’s most effective campaigns\, including the debut of the Digital Dynamo\, Stamp of Excellence\, and Omni WOW Awards. \nWe can’t wait to see you there!
URL:https://www.lautmandc.com/event/2024-maxi-awards-ceremony/
LOCATION:Washington\, DC
CATEGORIES:Industry Events
ATTACH;FMTTYPE=image/png:https://www.lautmandc.com/wp-content/uploads/2024/07/DMAW-2025-MAXI-Ceremony-header.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20251203T163000
DTEND;TZID=America/New_York:20251203T193000
DTSTAMP:20260415T040921
CREATED:20251113T174513Z
LAST-MODIFIED:20251113T174803Z
UID:10000095-1764779400-1764790200@www.lautmandc.com
SUMMARY:DMAW Best of Direct 2025
DESCRIPTION:JOIN US \nWednesday\, December 3\, 2025\n4:30 – 7:30 PM \nDMAW Best of Direct 2025\nThis annual event celebrates excellence and innovation in direct marketing\, bringing together professionals from across the industry to honor standout campaigns and creative achievements. It’s an inspiring opportunity to connect with peers\, see incredible work on display\, and spark new ideas shaping the future of direct response and fundraising. \n  \n  \n  \n 
URL:https://www.lautmandc.com/event/dmaw-best-of-direct-2025/
LOCATION:Washington\, DC
ATTACH;FMTTYPE=image/jpeg:https://www.lautmandc.com/wp-content/uploads/2025/11/Untitled-2.jpg
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20260215
DTEND;VALUE=DATE:20260219
DTSTAMP:20260415T040921
CREATED:20250714T180935Z
LAST-MODIFIED:20260205T153834Z
UID:10000094-1771113600-1771459199@www.lautmandc.com
SUMMARY:2026 Meals on Wheels Conference & Expo
DESCRIPTION:JOIN US \nFebruary 15-18\, 2026 \nWe are excited to be attending the Meals on Wheels Annual Conference & Expo! This incredible event provides a unique opportunity to connect with one another\, enrich yourselves professionally\, and gain actionable insights and skills that will not only advance and support your organizations but also increase your community impact. Since 1974\, Meals on Wheels America has been bringing together leaders for an annual gathering like no other. Don’t miss out!
URL:https://www.lautmandc.com/event/https-mowa2026-eventscribe-net/
CATEGORIES:Industry Events
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20260310
DTEND;VALUE=DATE:20260314
DTSTAMP:20260415T040921
CREATED:20260302T161940Z
LAST-MODIFIED:20260303T000742Z
UID:10000097-1773100800-1773446399@www.lautmandc.com
SUMMARY:2026 Nonprofit Technology Conference
DESCRIPTION:JOIN US \nWednesday\, March 11\, 2026\n2:00 – 3:00 pm ET \nA-list Engagement: Building a Thriving SMS program\nTired of fighting for attention in crowded inboxes? Bread for the World was too. They needed a fresh way to connect with their supporters — one that would deepen relationships\, inspire action\, and drive sustained support. In this interactive workshop\, you’ll go beyond the case study and roll up your sleeves. Together\, we’ll walk through how Bread for the World\, with Engaging Networks and Lautman\, Maska\, Neill & Company\, built a thriving SMS program — from making the internal case\, to setting up processes\, growing the list\, developing strategy\, and measuring results. We’ll work through the entire process together\, from making the internal case for SMS to setting up processes and a growth strategy. You’ll leave with practical tools and templates you can use right away! \nLearning Objectives \n\nWhy SMS is a key channel to amplify your existing communication priorities.\nHow to get buy-in from key internal stakeholders to invest in this channel.\nDiscover how to work effectively with copywriters\, agencies\, and organizations to craft winning fundraising copy together.\n\nSpeakers \n\n\n\nSEAN WAGMAN\nDigital Account Director\nLautman Maska Neill & Co. \n\nSUSANNA BEAN-JONES\nDeputy Director for Membership Giving\nBread for the World \nSEAN DOTSON\nAccount Manager\nEngaging Networks \n\n\n 
URL:https://www.lautmandc.com/event/2026-nonprofit-technology-conference/
ATTACH;FMTTYPE=image/png:https://www.lautmandc.com/wp-content/uploads/2026/03/Screenshot-2026-03-02-at-11.18.53-AM.png
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20260323
DTEND;VALUE=DATE:20260326
DTSTAMP:20260415T040921
CREATED:20240205T215509Z
LAST-MODIFIED:20260311T174110Z
UID:10000081-1774224000-1774483199@www.lautmandc.com
SUMMARY:2026 Meals on Wheels California Conference
DESCRIPTION:JOIN US \nMonday\, March 23\, 2026\n11:00 AM \n30 Ideas in 60 Minutes: Your Hour of Creative Power\nLooking for fresh\, actionable ideas to elevate your fundraising? This fast-paced\, high-energy session delivers 30 proven strategies in just 60 minutes from leading experts in direct marketing. You’ll leave with practical tips you can implement immediately to boost revenue\, increase donor retention\, and reduce costs – all without sacrificing impact. \nPresented by: \n\n\n\nLautman Meals on Wheels Fundraising Co-op
URL:https://www.lautmandc.com/event/2026-meals-on-wheels-california-conference/
LOCATION:San Diego\, CA
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END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20260325
DTEND;VALUE=DATE:20260328
DTSTAMP:20260415T040921
CREATED:20250113T192354Z
LAST-MODIFIED:20260205T152606Z
UID:10000092-1774396800-1774655999@www.lautmandc.com
SUMMARY:2026 Nonprofit Fundraisers Symposium
DESCRIPTION:JOIN US \nMarch 25\, 2026 – March 27\, 2026 \nGet ready for an exhilarating experience! Unlock possibilities by exploring innovative strategies and emerging trends to elevate your organization’s fundraising potential. Build meaningful partnerships with nonprofit leaders and service providers to foster collaboration and sector-wide impact. Drive progress with actionable insights and best practices designed to address challenges and ensure sustainable growth. Exclusively tailored for professionals with 10+ years of experience\, this transformative event is your chance to unlock new opportunities\, forge impactful connections\, and confidently shape the future of our sector. Don’t miss out—join us and secure your spot today!
URL:https://www.lautmandc.com/event/2026-nonprofit-fundraisers-symposium/
LOCATION:Washington\, DC
ATTACH;FMTTYPE=image/png:https://www.lautmandc.com/wp-content/uploads/2025/01/DMAW-NPS-website-2026.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20260414
DTEND;VALUE=DATE:20260416
DTSTAMP:20260415T040921
CREATED:20260205T154531Z
LAST-MODIFIED:20260205T155044Z
UID:10000096-1776124800-1776297599@www.lautmandc.com
SUMMARY:2026 Mid-Level Giving Benchmarking Summit
DESCRIPTION:JOIN US \nApril 14-15\, 2026 \nWe’re excited to share that we’ll be attending this year’s Mid-Level Giving Summit\, a dynamic gathering that brings together more than 45 organizations and 90+ peers who are shaping the future of mid-level programs. With two full days of workshops\, hands-on problem solving\, and big-picture insights\, the Summit is packed with opportunities to learn\, connect\, and spark new ideas. We’re looking forward to diving into the data\, joining thoughtful conversations\, and bringing back fresh strategies to strengthen the mid-level donor experience. It’s going to be an inspiring couple of days\, and we can’t wait to be part of it!
URL:https://www.lautmandc.com/event/2367/
ATTACH;FMTTYPE=image/png:https://www.lautmandc.com/wp-content/uploads/2026/02/Screenshot-2026-02-05-at-10.20.37-AM.png
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