Big Ideas
Thought leaders. Creative strategists. Direct marketing gurus. We’re all of the above. And when it comes to direct response fundraising in the nonprofit world, we’ve got big ideas. We’ll help you stay informed about the latest happenings in the industry and in our Company and we’ll showcase recent innovations in direct response fundraising both on and offline. Check back here often for fresh content on multichannel integration, year-end fundraising, donor cultivation, sustainer giving, planned giving and much more!
Company News
Lautman Takes Home Three Maxi Awards
Lautman Maska Neill & Company is proud to celebrate another incredible year at the 2025 Direct Marketing Association of Washington’s “Marketing Award for eXcellence and Innovation” (MAXI) Awards in... Read more »
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New & Noteworthy
Co-op Bulletin
Gift Acknowledgement Ideas For New Donors
Everyone in fundraising knows that we are quickly coming up on the season of giving. So if you are like most of the groups in our Meals on Wheels Cooperative...
Co-op Bulletin
6 Tips to Make Your Database Work For You
Everyone who participates in the Meals on Wheels Direct Mail Fundraising Co-op knows that direct mail is an incredible source of new donors and immediate net revenue for their organization....
Co-op Bulletin
Do You Know Where Your Online Fundraising Plan Is?
It’s December – do you know where your online fundraising plan is? If not, here are the three words you need to know to maximize online fundraising success between now...
Co-op Bulletin
5 FREE Ways to Cultivate Your Donors
Plenty of research suggests that the key to donor loyalty and increased giving has as much to do with the times you DON’T ask your donors for money as the...